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About Us

Giving sponsors the insight to understand their fans

About FanAI

FanAI is the leading esports audience monetization platform, built to help you confidently identify, better understand, and ultimately reach your fans in order to close sponsorship opportunities and drive more revenue for your business.

FanAI enriches client data with real world social and purchasing information, enabling clients to identify fans, learn where they spend, and understand how to reach the right fan at the right time. FanAI turns your data into actionable insights, opening up new sponsorship opportunities and enabling brands to optimize their spending and gain unprecedented insight into the effectiveness of their investment.

Our Experience

The FanAI team has combined their twin passions of big data and competitive sports into building the leading esports audience monetization platform. FanAI leadership previously monetized big data at some of the largest data companies in the world including Google, Facebook, dunnhumby and built data platforms to provide insights for some of the largest sponsors and brands. We blend the best of data and sponsor expertise from traditional sports with a deep passion for esports. It’s our mission to bring the best tools to the table to help our fan-driven ecosystem grow and succeed.

Meet Some of Our Team

The FanAI team come from a wide range of backgrounds ranging from quantum physics through marketing and management consulting to entrepreneurship and esports veterans. The team is 16-strong, but those of us you're most likely to meet are below.

Founder & CEO

Co-Founder & CTO

Co-Founder & COO

Client Relationship Manager

Co-Founder & CPO

Business Development Manager

Clients We Serve

Already in use by top teams and leagues including Cloud9, OpTic Gaming, Overwatch League’s LA Valiant and NYXL, and Cav’s Legion GC - the Cleveland Cavaliers’ NBA2K League team, we work across the esports ecosystem with platforms and leagues like World Gaming, event organizers including DreamHack and Turner League, game publishers, streaming professionals, sponsorship and digital agencies and brands/sponsors.